Bellevue, WA – May 29, 2007 – Talisma® Corporation (www.education.talisma.com), the leading provider of Multi-channel Constituent Relationship Management (CRM) solutions for higher education, today announced the immediate availability of Talisma CRM Basics. CRM Basics is a pre-configured, hosted solution for strategic enrollment management groups within small and medium institutions or for individual departments in major universities. Talisma CRM Basics is a lower-cost, condensed alternative to the complete Talisma Multi-channel CRM suite.

“Based on limited internal resources and the need to be up and running quickly, we elected to have Talisma host our CRM implementation, allowing users to simply log-in and go,” said Wendy Lambis, Enterprise Applications and Database Manager of Golden Gate University. “Talisma has done more than just hit the mark with an on-time, on-budget deployment; they have exceeded our expectations for both the solution and its delivery, allowing us to perform beyond our original CRM goals.”

The solution is designed with the budget-constrained institution in mind, and can grow with the institution’s needs. The on-demand offering can be deployed in less than 30 days, and eliminates the strain typically placed on internal IT resources.

Talisma CRM Basics includes:
• Email / Phone / Print communication channels
• Communication plan and process workflow capabilities for email, phone, and print campaigns
• Pre-configured system rules and role-based workspaces
• Data importation from the institution’s Student Information System (SIS)

“Software as a Service (SaaS) is nothing new to the CRM industry. Talisma has been hosting one-third of our customers for over eight years, under what used to be known as a hosted or ASP model,” said Dan Vetras, President & CEO of Talisma. “Our hosted customer satisfaction rate is 98 percent, and we deliver an uptime of 99.98 percent, which is almost unheard of in the software industry.”

“Talisma CRM Basics allows institutions that thought Talisma was out of reach to start with a hosted program that provides CRM fundamentals at a low-cost entry point,” said Craig Stanford, V.P. of Higher Education of Talisma. “The primary difference between Talisma and our competition is that we provide a future growth path beyond the pre-formatted implementation, enabling our customers to expand CRM to other departments, add additional CRM channels, or migrate to a larger on-site deployment.”

Built on proven best practices, Talisma Multi-channel CRM for Higher Education ensures that academic institutions cost-effectively meet enrollment, retention, advancement, and student service goals. Additionally, Talisma helps build one-to-one relationships with prospects, existing students, donors, corporate partners, and alumni networks, and enables personal interaction across its entire broad base of constituents.

About Talisma Corporation
Talisma is a leading provider of multi-channel CRM solutions for higher education that enable institutions to deliver a truly exceptional constituent experience. Talisma Multi-channel CRM for Higher Education is highly configurable for each individual user role and rapidly deployable, enabling Talisma customers to achieve measurable ROI in a short time period. The Talisma Multi-channel CRM for Higher Education solution is helping institutions such as University of Alabama, Indiana State University, Strayer University, University of Nebraska-Lincoln, Abilene Christian University, Kansas State University, Bellevue University, and many others achieve their enrollment, retention, and advancement goals. Talisma is headquartered in Bellevue, Washington and has offices across North America, Europe, and Asia, and serves more than 800 customers worldwide. For more information, please visit: http://www.education.talisma.com

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