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Bellevue, WA – November 8, 2005 – Talisma™, a leading provider of Multi-channel Constituent Relationship Management (CRM) solutions for higher education, announced today that Ontario-based Confederation College has selected Talisma Multi-channel CRM for Higher Education in order to strategically expand its recruiting and enrollment programs and manage its advancement efforts.
“The Multi-channel CRM project is part of a comprehensive, cross-college plan to optimize all aspects of the constituent experience and help expand Confederation College’s recruiting efforts,” said Brian Ktytor, Acting Vice President Academic & Student Services for Confederation College. “We chose to partner with Talisma because of its comprehensive higher education solution, best practices approach, and proven expertise. Automating enrollment and advancement processes will allow us to build more meaningful student and alumni relationships.”
Talisma Multi-channel CRM for Higher Education ensures that academic institutions cost-effectively meet strategic enrollment, student services, retention, and advancement goals. In addition, Talisma Multi-channel CRM for Higher Education helps build one-to-one relationships and enables person interactions with students, donors, and alumni networks. By combining the power of the Internet and traditional communication channels, Talisma Multi-channel CRM for Higher Education will enable Confederation College to deliver better services across its broad base of constituents at a lower cost.
“Providing prospective students, current students, and alumni with easy access to information and resources is one of the biggest challenges in higher education,” said Jim O’Farrell, Vice President, Corporate and Channel Marketing, Talisma. “Talisma is pleased to help Confederation College widen its exposure and build stronger relationships with its diverse constituencies.”
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About Confederation College
Confederation College, a publicly-funded, postsecondary institution, provides excellent, accessible, learner-centered education connecting learners, the communities of Northwestern Ontario, and the global workplace. Established in 1967, Confederation College is one of 25 colleges operating over 150 campuses in both urban and rural settings throughout Ontario, Canada including Thunder Bay, Dryden, Fort Frances, Geraldton, Kenora, Marathon and Sioux Lookout. The college offers a full range of programs and educational services throughout the region; full-time postsecondary programs, part-time credit and non-credit courses, specialty programs for business and industry, pre-employment and skills training programs; apprenticeship programs and cooperative/workplace training programs. Many of these educational services are provided utilizing a combination of traditional and distance modes of delivery. Confederation provides educational services to approximately 3,200 full-time postsecondary students; 410 apprentices, 550 adult training students and 8,000 part-time continuing education students annually. Visit Confederation College at http://www.confederationcollege.com.
About Talisma
Talisma is a leading provider of multi-channel CRM solutions for higher education that enable institutions to deliver a truly exceptional constituent experience. Talisma Multi-channel CRM for Higher Education is highly configurable and rapidly deployable, enabling Talisma customers to achieve measurable ROI in a short period of time. The Talisma Higher Education CRM Suite is helping institutions such as Florida State University, Indiana State University, Strayer University, University of Nebraska-Lincoln, Bellevue University, and many others achieve their enrollment, retention and advancement goals. Talisma is based in Bellevue, Washington, with offices across North America, Europe, and Asia and serves more than 600 customers worldwide. For more information, please visit: http://www.talisma.com/edu.
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